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Saturday, January 31, 2015

Writing Ideas - New Novel, part 296, Reviewer's Quotes, Marketing Materials

31 January 2015, Writing Ideas - New Novel, part 296, Reviewer's Quotes, Marketing Materials

Announcement: My new novels should be available from any webseller or can be ordered from any brick and mortar bookstore.  Information can be found at  Check out my novels--I think you'll really enjoy them.

Introduction: I wrote the novel Aksinya: Enchantment and the Daemon. This was my 21st novel and through this blog, I gave you the entire novel in installments that included commentary on the writing. In the commentary, in addition to other general information on writing, I explained, how the novel was constructed, the metaphors and symbols in it, the writing techniques and tricks I used, and the way I built the scenes. You can look back through this blog and read the entire novel beginning with

I'm using this novel as an example of how I produce, market, and eventually (we hope) get a novel published. I'll keep you informed along the way.

Today's Blog: To see the steps in the publication process, visit my writing website and select "production schedule," you will be sent to

The four plus one basic rules I employ when writing:

1. Don't confuse your readers.
2. Entertain your readers.
3. Ground your readers in the writing.
4. Don't show (or tell) everything.
5. Immerse yourself in the world of your writing.

All novels have five discrete parts:
1.  The initial scene (the beginning)
2.  The rising action
3.  The climax
4.  The falling action
5.  The dénouement

The theme statement of my 25th novel, working title, Escape, is this: a girl in a fascist island nation will do anything to escape--a young cargo ferry pilot not following the rules crashes on the island.

I'll make a slight digression because I'm developing advertising and publisher materials for my newest completed novel, Lilly.  Here is the cover proposal for Lilly: Enchantment and the Computer
Cover Propsal
Before you can market a novel to the public, you have to market it to publishers or potential publishes.  This means you need to develop materials to market your novel.  These marketing materials can be used when the book is published.  We've already looked at two main pieces used in marketing: the title and the book cover proposal.  These are necessary for a web design, and they are also necessary for a publisher.  You can live without a cover proposal for a while, but you need a title right away.

The next step is to build the marketing information you will use to present your novel to publishers and to the public. Here is an outline:

Title of Work:

Lilly: Enchantment and the Computer

Author(s) Name:

L. D. Alford

Type: Either Screenplay or Book


Length: Either # of words for books, or # of pages for screenplays

105,300 words

Keywords and Market Focus:

Fiction, Washington State, Tacoma, Spanaway, Seattle, Computer, Pacific Lutheran University, Hacker, goddess, sushi, Redemption, kami, Japan, Shinto, torii, Shrine, engineering, math; will fascinate anyone interested in the spiritual, mystery, and suspense—will appeal particularly to those who enjoy historical mystery and suspense novels.


Fiction Suspense
Author Bio: Approximately 120 words

Synopsis:  Approximately 500 Words
Concept of the Work:  Approximately 250 Words

Registration: WGA, ISBN, or Library of Congress, Write the number.


Other Information:  If you have more work, a website, anything interesting and professional, especially any awards or recognition.
  Reviewer’s quotes.

Lilly is a fun novel filled with mythical creatures and Japanese gods and goddesses—how Lilly handles becoming a goddess herself is delightful and suspense-filled. 

Dane Vale became the infatuation of a genius math girl, Lilly who unexpectedly became a Japanese goddess—Lilly’s problems go well beyond the normal or the spiritual.

Lilly Lin Grant became a kami, a Japanese goddess—her kannushi, priest, is her boyfriend—their adventures in saving a Shinto shrine involve every Japanese creature of myth, dragons, and Japanese gods and goddesses.

First, you need readers.  I don't care what kind of writer you are, if you don't have readers, reviewers, and editors, you ain't going anywhere.  People who say they write for themselves or who won't share their writing are fooling themselves.  The purpose and the only purpose for writing is communication of ideas.  If someone else doesn't read it--there is no communication of anything.

How do you get readers and what kind of readers do you want?  I want absolutely honest readers.  I want the truth about my writing.  Without the truth, you will never achieve success as a writer.  The old adage, "fight for feedback," is absolutely true.  The problem is that you may find all kinds of people who say your writing is great--unless you are published professionally, don't believe them.  Feedback is truth and not platitudes because you don't want to hurt someone's feelings.  When I do a review for a published author, I make a pretty review for the eyes of the public and a real review about what I liked or didn't like.  Most of the time it is about half and half.  I think it's funny that some authors are surprised by this--they obviously don't want to hear the truth about their writing--or at least one opinion other than their own. 

When you get a publisher, you'll get an editor, but first you start with readers.  Prepublication readers.

At this point everything I'm doing with and for this work is about marketing to a publisher and building a website.

More tomorrow.

For more information, you can visit my author site, and my individual novel websites:

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