10 December 2011, Publication - Advertising Ideas, Websites Basics
Introduction: I realized that I need to introduce this blog a little. I wrote the novel Aksinya: Enchantment and the Daemon. The working title was Daemon, and this was my 21st novel. Over the last year, I gave you the entire novel in installments that included commentary on the writing. In the commentary, in addition to other general information on writing, I explained, how the novel was constructed, the metaphors and symbols in it, the writing techniques and tricks I used, and the way I built the scenes. You can look back through this blog and read the entire novel.
I'm using this novel as an example of how I produce, market, and eventually (we hope) get a novel published. I'll keep you informed along the way.
Today's Blog: To see the steps in the publication process, go to my writing website http://www.ldalford.com/ and select "production schedule," you will be sent to http://www.sisteroflight.com/.
Here is the list of ideas for advertising--there are more and I'll add to the list as we go along. I'm certainly not an expert in all these, but I've dabbled in all of them. I'll try to relate my experience and the degree of that experience to you.
1. Have a website for your novel.
2. Write a blog.
4. Literary awards.
5. Book cards.
8. Blog tours.
9. Press releases.
10. Speaking and teaching.
With most webpage editors, you simply make the pages look the way you want them to in the editor, then you save them to the folder for the URL (.com) at your host site. Most webpage editors do the saving automatically into the proper location. You can insert pictures, video, sounds, music, documents, etc. etc. into the webpage. In most cases, you need to also save these files to the host site. The reason for this is you don' want a broken link.
From your index.htm (main page), you can call (link) as many pages as you wish. Each webpage editor makes these links a little differently, but usually they are as simple as typing the link into your site. There are many other features and things you can put on your webpages.
I'll discuss more about websites tomorrow.
I'll repeat my published novel websites so you can see more examples: http://www.ldalford.com/, and the individual novel websites: http://www.aegyptnovel.com/, http://www.centurionnovel.com/, http://www.thesecondmission.com/, http://www.theendofhonor.com/, http://www.thefoxshonor.com/, and http://www.aseasonofhonor.com/.