Marketing - to Publishers Partner Press

10 October 2011, Marketing - to Publishers Partner Press

Introduction: I realized that I need to introduce this blog a little.  I wrote the novel Aksinya: Enchantment and the Daemon.  The working title was Daemon, and this was my 21st novel.  Over the last year, I gave you the entire novel in installments that included commentary on the writing.  In the commentary, in addition to other general information on writing, I explained, how the novel was constructed, the metaphors and symbols in it, the writing techniques and tricks I used, and the way I built the scenes.  You can look back through this blog and read the entire novel.

I'm using this novel as an example of how I produce, market, and eventually (we hope) get a novel published.  I'll keep you informed along the way.  At this moment, I'm showing you the marketing material I put together for a novel.

Today's Blog:  The other two types of publishers are partner press and subsidy press.  The difference is the risk.  In a partner press, the publisher takes some of the risk, and you take some of the risk.  They usually require you to purchase x number of books (usually 50 to 100).  They pay a royalty similar to POD press.  They use POD to publisher their books (who doesn't anymore).  So, with a partner press, your novel goes through a normal publishing selection and process.  The publisher usually edits your novel (they have some risk).  You have to put some money up to purchase books.  All in all, a partner press is a great deal for a new author.  Usually, the partner press will market your book and get it on to the bookseller websites.  They will take care of you to a degree (they have some risk after all).   

The negatives of a partner press is that you also have to assume some of the risk (you have to put money out to buy books).  You also have to go through a selection process (I think this is a great thing).
I'll write about the last type of publisher tomorrow.

I'll repeat my published novel websites so you can see more examples:   http://www.ldalford.com/, and the individual novel websites:  http://www.aegyptnovel.com/, http://www.centurionnovel.com/, http://www.thesecondmission.com/, http://www.theendofhonor.com/, http://www.thefoxshonor.com/, and http://www.aseasonofhonor.com/.